Judy's experience will tell you that she is a: results-driven brand and marketing innovator with experience developing, launching, and growing new brands, directing events, and cultivating sales, new business and high-value sponsorships.
As a leader of innovation, Judy uses speaking, coaching, marketing and networking skills to teach how to overcome obstacles, celebrate their achievements, and transition from being their own worst critic to their biggest cheerleader. Her strategy is personalized, yet universal, and is always focused on listening, finding solutions, and coaching to promote success.
As an innovator and leader, Judy created and led the largest women’s only event series with Iron Girl for nearly 10 years promoting healthy lifestyles through exercise. There were 26 events throughout the United States, Canada and Europe at the end of 2013 when she moved into a new direction of business development.
Judy shares a message of setting goals and inspiring audiences to reach their personal best no matter the dream.
She has combined her corporate experience as the thought and project leader of a major event brand, entrepreneurial experience in launching and marketing unique brands, and media experience in television, radio, speaking events, public relations, and social media.
Judy founded and coached the Chub Club, broadcast on the Rosie O’Donnell Show in 1999 motivating more than 300,000 people to follow her mantra: "Eat less move more.”
She is the author of "You Don't Have to be Thin to Win,” encouraging women to redefine failure and establish success; participated in numerous marathon/triathlons, including the granddaddy of them all – the Ironman Triathlon World Championship in 1999. Her story was showcased on the national NBC telecasts in 1998 and 1999.
Judy was employed for eight years at a nationally-ranked sales promotion and marketing firm as a Senior Account Executive, handling Fortune 500 consumer brand accounts.
She is a graduate of Clemson University with a degree in Political Science and Theatre.